Protein inc
We're building the future of protein. Simple, sustainable, superior.
The protein industry is broken
By 2050, we'll need to feed 10 billion people. Traditional protein production can't scale sustainably. It's resource-intensive, environmentally damaging, and often prioritizes profit over nutrition.
Most protein products are loaded with sugars, carbs, modified fats, and artificial ingredients. They're either inconvenient to prepare or taste terrible. There had to be a better way.
A complete reimagining
We discovered precision fermentation and BLG protein, a technology that delivers the highest quality protein, complete with all essential amino acids, without the environmental cost of traditional dairy production.
Our protein shot isn't just another supplement. It's 25g of complete protein, 100 calories, zero carbs, zero sugar, zero fat. Simple, clean, effective.
Why I Started Protein Inc
"I was frustrated with the protein industry. Every product I tried was either loaded with terrible ingredients, tasted terrible, or required mixing powders and shakers."
Our philosophy is to remove as many things as possible instead of adding more. As someone who thinks from first principles, I knew there had to be a better way.
That's when I discovered precision fermentation and BLG protein. Here was a technology that could give us the highest quality protein, complete with all essential amino acids, without the environmental cost of traditional dairy production. And it could be delivered in a simple, convenient shot.
We're building the future of protein, and I'm excited to have you join us on this journey.
— Aaki, Founder of Protein Inc
Our Core Values
Simplicity
We remove, not add. Our protein shot has only what you need nothing more, nothing less.
Sustainability
95% more sustainable than traditional dairy. We're building a food system that works for the planet.
Excellence
We don't compromise on quality. Every shot delivers superior nutrition with maximum efficiency.
Nourishing humanity without compromising the planet
We're building the infrastructure for a new food system, one that's better for people, animals, and the environment.
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